Book review: Trust Agents

Trust Agents: Using the Web to Build Influence, Improve Reputation, and Earn Trust, by Brogan & Smith.

I’m not new to social networking but I am far from being an expert. With that in mind, I found Trust Agents to be an interesting and helpful read. I like the Action items because they give me some steps to take to try something new (or at least new to me). On the other hand, I can see why others would want more hands on material that might be found in other books like Social Media Marketing An Hour A Day.

Through much of the book, I felt like I was reading a self-help book more so than a book to help me learn more about using Facebook, Twitter, Linkedin, YouTube, etc. I applaud the authors for their approach to how one should interact on the web, as well as in life. I’ve read lots of self-help and motivational type books; nonetheless, I got some good pointers from Trust Agents.

I gave the book four stars: not 5, because I wanted more hands on ideas; not lower than 4 because I have a lot to learn about social media, and Trust Agents was helpful, plus I did like the social skills ideas. You will want to measure where you are and what you want out of the book before deciding if it is for you or not. I bought the book because I knew someone who bought it and found it valuable. After you read some more of the reviews (on Amazon or elsewhere), you may find it valuable to buy Trust Agents. Overall, I recommend it!